The 2012 – 13 school year has been a fantastic one for me professionally. You wouldn’t know if from looking at my blog. The main reason that Creative Tension has been dormant is that I have been focused on curating the Graded High School Blog this entire year. I’m pleased to announce that we had 103 posts and over 11,500 hits. While our primary audience is the Graded community, the Graded stories reached a worldwide audience. The concept is that the HS Blog is “where the Graded high school community shares information and ideas on education.” This has been an excellent first step to creating a venue for members of the community to share stories about learning at Graded. With the school year over it’s an excellent archive for school community members to look back on the year.
While we also have the traditional weekly newsletter that is sent out to parents each week this blog has received more viewers, given community members the chance to comment and develop a dialogue, provided the community with timely information, and opened up our school to a more global community. We have tried to limit the number of posts that are just informational in terms of upcoming events and instead tried to focus on student and teacher learning. I look forward to building on what has been done this year and improving in the following ways.
Increase the number of authors. Aside from my posts, there were a handful of others who contributed during the year. I hope that we can create a culture where teachers, students and parents will contribute whenever something happens. By reminding community members that the posts don’t have to be lengthy and that they can include photos, text, audio and videos I hope that we can increase authorship. While I’ve spent a considerable amount of time curating this blog, I look forward to it becoming a place where the community shares stories.
Increase the number of comments that readers contribute. Aside from a somewhat controversial post on the changes to our grade weighting policy (6) and a post asking students to comment on a draft of our self-study Executive Summary (14), there were very few comments submitted. Hopefully we’ll continue encouraging people to comment and it may require more provocative topics.
Increase viewership – I’ve been promoting the blog through e-mails to the community, links in our weekly newsletter, announcements at meetings, and Facebook and Twitter announcements. Hopefully it will help to increase the number of subscribers so that they get announcements whenever new posts are made. We have a ways to go to catch our the Talonline Blog that is student focused. They have had over 78,000 views.
It’s now time for me to get back to blogging and sharing the learning that I’ve been doing throughout the year. It’s certainly been a productive one for me.
Just recently I posted my thoughts on blogging and how it has helped me with my learning. I then received the 2012 annual report on Creative Tension from WordPress. It’s amazing how easy it is for them to track data on each blog. I have been celebrating that I’ve generated 80 total posts, last year there were only 16. This gives me a good benchmark to strive to improve on for 2013. I’m confident that I can go beyond that. Of those 16 posts there were over 9,900 views, which equates to an average of 618 views per post. Not too shabby if I do say so myself.
My big question – What does it take to generate comments which lead to discussions on the individual posts?
Here’s an excerpt:
600 people reached the top of Mt. Everest in 2012. This blog got about 9,900 views in 2012. If every person who reached the top of Mt. Everest viewed this blog, it would have taken 17 years to get that many views.
This year I’ve embarked on a project to promote the work of our teachers and students through the Graded High School Blog. The blog was inspired by Patrick Larkin’s Learning in Burlington and George Couros’s work with the 184 Days of Learning in Parkland Schools. The blog is designed for the Graded high school community to share information and ideas on education. To date, the blog has 5,717 hits which is more than the total number of hits that the high school articles in our weekly Gazette have gotten. It’s an excellent start to sharing learning with our community. It has not been a place where members of our community have engaged in dialogue. Aside from the What’s our stance on weighted grades? (a total of 6 comments) post there have been very few comments. The challenge now is to increase engagement so that teachers, students, and parents use the tool for online communication.
Anyone have examples of school blogs where the community is actively participating in the discussion? If so, I’d love to see them. Also, what ideas do you have for increasing community participation?
I have always been an infrequent blogger, but this past year I’ve been pathetic about sharing my thoughts. It’s sad because I know that my blog posts are an important part of my learning. As Seth states, “the humility that comes from writing it. What matters is the meta cognition of thinking about what you’re going to say.” While it’s always nice when someone comments on a post, I stopped worrying about that a long time ago. Over the years I’ve come to realize the importance of organizing my thoughts and ideas into these posts. It took me awhile but I now understand how valuable it is for me to share my ideas with a wider audience and to expose myself. It may seem like a bit of a risk, but I think that the benefits outweigh the potential negative consequences. As a school leader I think that it’s important for me to model this type of learning.
I write this as I begin to prepare for a workshop on how leaders can use social media to promote learning in their school communities. The workshop is part of the Innovate 2013 Conference. I’m going to be promoting blogging even if you’re not one of the Edublog Award Winners. I’m going to share this short video from Seth Godin and Tom Peters at the session. In my dreams I keep thinking that I’ll get better at blogging so that others will see it, but in reality, that may not happen.